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Google's racial integration of user services | Google's racial integration of user services |
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| Written by Thomas Ponco | |
| Monday, 28 July 2008 | |
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Google's racial integration of user services
Google is preparing for classification, because they are looking for a "vertical markets director, classification," described in this job posting. Category craigslist.com similar services to raise sufficient stimulus to create the biggest "selling you things," since the upsurge and eBay. Not to mention it brings Google closer to the ultimate goal, all the major companies on the Internet - the "source" of all the harvest and the huge advertising revenue, the attendant. Google's classified service, and not far away from a similar product, from Microsoft (Fremont) is the way forward.
As with most of Google's advertising services will be fully funded, and in the long-term potential to cause serious harm to (or at least change) companies, who rely on eBay listing fees and commissions. Without paying their list of projects, the seller will flock to this ad-supported services - and buyers be sure to follow, particularly if the G oogle repeat buyers and users of the characteristics and the Trust Fund (ratings) the content of the eBay The transaction / auction network. If Google is successful in making the service part of their lives - for their actions and Google search - they will be cooking another film in itself a huge advertising revenues. It is not just classification, although - network effects, is at work covers all other present and future services such as email, calendar, Froogle, classification, analysis, gtalk / VoIP, and so it About the ultimate goal of "source" - a local brand and the people can go to for their online needs and give full play to their digital life. If Google can be a very useful service, they will release a lot of advertising and subscription revenue from users who have become as integrated into their services as their own services. This is the kind of walled gardens, Yahoo, Microsoft and AOL also have the building, so that some things in and out, but just enough to maintain your online personalities, so that it is not convenient to switch brands or services. One missing link is "Google's purchase." It has the potential to be integrated with almost all their existing services, one way or another and cement the relationship between Google and its users to another level. You can find their own use Google to buy time for you to buy call gtalk VoIP account or the classification of procurement services. It can combine the Froogle to provide users with a simple and secure way to purchase goods from merchants and as a hosting service, at the same time. Currently, Google only one major means of income generation (the AdSense / AdWords), and did not tell if the engines of growth can continue at the same pace, in the future. If the competition can be successfully persuaded advertisers to "switch" to some extent or Google have a trust problem, its millions of followers, Google's impact is at risk. It's all about the trust and access to users subscribe to Google's solution. Its competitors in the same waters, the vessel is zoned different, but now, Google is regarded as the king of the online ocean. However, the ocean storms and no company is immune from the changes in the weather or the loyalty of users. |